The WWE really is for kids

[Auntie Cheesus]

WWE sent out the following today regarding their new Saturday morning show:

WWE Electrifies Saturday Mornings

STAMFORD, Conn., August 9, 2012 – WWE (NYSE: WWE) and Saban Brands today announced a new, weekly half-hour show, WWE Saturday Morning Slam, that will debut on Saturday, August 25 at 10 a.m. WWE Saturday Morning Slam will be part of the television premiere of Vortexx on The CW, a Saturday morning kids' television block, reaching 114 million U.S. television households. This marks the first time, since 2001, WWE will have a program in a kids' time slot and reinforces WWE's commitment to kid-friendly entertainment.

WWE Saturday Morning Slam packs the riveting in-ring action, the larger-than-life WWE Superstars, and the WWE's entertaining brand extensions into the fastest, most energy-filled half-hour on television. WWE Superstar profiles, behind-the-scenes footage and an exclusive WWE match every week will all combine to make WWE Saturday Morning Slam the perfect destination for the youngest viewers in the WWE Universe. The show will also include highlights from WWE's Be a STAR anti-bullying campaign and other community initiatives.

"We are extremely excited to partner with the WWE to bring their world-class brand of entertainment to Vortexx," said Joel Andryc, Co-President, Vortexx. "With a focus on action, adventure and comedy, Vortexx is the perfect home for WWE Saturday Morning Slam and will definitely excite our fans."

"WWE has a long history on Saturday mornings, and we're thrilled to make our action-packed return on Vortexx with WWE Saturday Morning Slam," said Vince McMahon, WWE Chairman and CEO. "The new program enables us to further engage kids and families, a vital component of WWE's passionate and multi-generational fan base."

[verbaltoxin]

As has been said many times, there is nothing wrong with WWE targeting kids and making its material PG. The thing is though, WWE is terrible at doing it. Chikara is 100 times better at being all-ages appropriate.

[lurch_E_bean]

This is going to be just like the Superfriends, and Cena is going to be Superman, therefore making all the other faces on the show pointless.

[Auntie Cheesus]

lurchebean: This is going to be just like the Superfriends, and Cena is going to be Superman, therefore making all the other faces on the show pointless.


Actually, the five hour block of programming is set this way:

7:00 a.m. - 7:30 a.m.—Cubix
7:30 a.m. - 8:00 a.m.—Rescue Heroes
8:00 a.m. - 8:30 a.m.—Power Rangers: Lost Galaxy
8:30 a.m. - 9:00 a.m.—Yu-Gi-Oh! ZEXA
9:00 a.m. - 9:30 a.m.—Iron Man: Armored Adventures
9:30 a.m. - 10:00 a.m.—Justice League Unlimited
10:00 a.m. - 10:30 a.m.—WWE Saturday Morning Slam
10:30 a.m. - 11:00 a.m.—Dragonball Z Kai
11:00 a.m. - 11:30 a.m.—Yu-Gi-Oh! Classic
11:30 a.m. - 12:00 p.m.—Yu-Gi-Oh! ZEXA

So, it looks like Superman is up just before Super Cena on Saturdays.

[LucklessWonder]

Wow, I like kid's 'toons and the only non-shitty thing in that line up is JLU. In fact, I need some DCAU action right now

/Batman: Mask of the Phantasm it is.
//It's that or an essay on Chaucer's "The Pardoner's Tale" for world lit class.

[Cuvis the Conqueror]

Aug 12, 2012 7:00:58 GMT -6 Auntie Cheesus said:

lurchebean: This is going to be just like the Superfriends, and Cena is going to be Superman, therefore making all the other faces on the show pointless.


Actually, the five hour block of programming is set this way:

7:00 a.m. - 7:30 a.m.—Cubix
7:30 a.m. - 8:00 a.m.—Rescue Heroes
8:00 a.m. - 8:30 a.m.—Power Rangers: Lost Galaxy
8:30 a.m. - 9:00 a.m.—Yu-Gi-Oh! ZEXA
9:00 a.m. - 9:30 a.m.—Iron Man: Armored Adventures
9:30 a.m. - 10:00 a.m.—Justice League Unlimited
10:00 a.m. - 10:30 a.m.—WWE Saturday Morning Slam
10:30 a.m. - 11:00 a.m.—Dragonball Z Kai
11:00 a.m. - 11:30 a.m.—Yu-Gi-Oh! Classic
11:30 a.m. - 12:00 p.m.—Yu-Gi-Oh! ZEXA

So, it looks like Superman is up just before Super Cena on Saturdays.

Wait... why is JLU part of the lineup? It was cancelled 6 years ago. I mean, I loved JLU and all, but wouldn't Young Justice make more sense? Or maybe that new Batman show that looks really shitty?

[Auntie Cheesus]

JLU is in there because a majority of the target audience has never seen it. If the show was axed 6 years ago, it's likely that only 10 year olds and up might remember it. Target audience is 6-10 for that block.